head of content
Lucy Ferguson is the Head of Content at Google, on the Ads and Industry Marketing team. She oversees Think with Google as well as content campaigns for both YouTube and Google.
She has previously worked agency-side, at Publicis Group, and at content marketing agency Seven. A committed foodie, Lucy has also held the roles of Head of Digital at Bacardi and Director of Marketing at food and grocery research company IGD.
Lucy began her career with digital roles at the BBC, Channel 4, Warner Bros and Disney - where she launched Pixar’s Toy Story and Cars websites across Europe. Lucy is a fellow of the Royal Society of Arts.